Idealoop Branding

Idealoop Branding

Idealoop Branding   The Challenge Founder and former co-worker Chris McCroskey tasked me with creating a complete corporate identity for his software development shop, from the initial logo and brand style guides to the website, business cards, presentation templates,...
Idealoop Office

Idealoop Office

Idealoop Office Concept Case Study The Challenge Telecommuting can be serious business. Idealoop commissioned me to design a basement command center for founder Chris McCroskey’s Colorado home. He had some specific ideas for materials but needed a cohesive...